How to Properly Use Social Media to Help Your Career
Most people probably recognize that social media can both help and harm your career choices. These days most recruiters will track you down on social media and look for inappropriate postings that could disqualify you for a job. But social media can be a tool for good when it comes to your career. How can you use Internet social tools to improve your chances of landing a job?
R-E-S-P-E-C-T Find Out What it Means on Social Media
Building a positive social media presence requires exercising caution in what you post and what you respond to. Always be respectful in your dealings with other people. Be professional and consider if what you’re trying to say could be used against you in a job search. The most basic rule of thumb for social posts is never to use profanity or post something offensive. But beyond that, don’t take any controversial stance on social media that could hurt your career. Certainly, don’t post memes about how terrible your current role is.
LinkedIn is Your Friend
If you’re not on LinkedIn, now is the time. Make sure you have a professional headshot and a complete profile. Don’t use a selfie picture of you at a party or Disney World. Instead, keep it warmly professional and concise. Make sure if you post, you consider how it would look to an employer. It should be obvious that you don’t use the venue to trash your current employer. The benefit of LinkedIn, however, is that it’s a very active platform for recruiters. There is even a privacy setting on the platform that allows you to let recruiters know you’re looking for a position.
Speaking of Privacy Settings
You can certainly use social media like Instagram or Facebook to share your personal opinions. Still, you should always take advantage of their privacy settings, which allows you to lock down your settings. You can also change your profile name to a nickname or your first and middle names to keep things on the down-low.
Another way to keep things on the down-low is to be careful never to post during the workday. Certainly, don’t post any sensitive information about your company or the work you do. That’s a huge flag for potential employers. If you speak badly about your current company, many employers may wonder what you’ll say about them if you get the job.
Social Media for Job Seekers
The general rule for social media today is to post as if everyone is watching. Be respectful of others, and don’t post on controversial topics. Have a professionally polished presence on LinkedIn, and make sure your privacy settings for your personal, non-work accounts have the appropriate settings to keep these pages more private.
Talk with Top Stack for more helpful job search hints. Our team is here to help you find your next career opportunity.